Annual Report – Video Case Study
alumni UBC – University of British Columbia’s Alumni Association
One year after implementing a new brand and strategic plan, the University of British Columbia’s Alumni Association, alumni UBC, wanted to create an engaging way to show off their achievements at its 2013 AGM. Working closely with the Association’s communications team, Massif created a 2-3 minute summary of the 2012-2013 Annual Report while incorporating motion graphics, photography and statistics. The resulting video was unveiled at the alumni UBC AGM on September 26, 2013.