Motion graphic video
Alumni UBC is a member driven association that effectively connects their alumni community with projects under the ‘start an evolution’ campaign. Alumni UBC approached Massif to create their annual Report on Giving video, as an effective communications tool to provide recognition and appreciation to their many generous donors. Using motion graphics, statistics and photography the video told the story of an individual gift and the difference one gift can make to benefit students, research and the community. The Report on Giving video launched on the start an evolution website in June 2014.