Peace River Honey

Brand Identity, Packaging & Website

Massif Creative designs a brand system for one of Canada's first organic and non-GMO certified apiaries.

Gilbert Wolfe has always been sweet on bees. Gilbert’s beekeeping passion quickly grew from fifty beehives in 1984 to a 4,000-hive operation. Massif Creative worked with the Wolfe family to create a brand system for one of Canada’s first organic and non-GMO certified apiaries.

Peace River Honey takes pride in their pure food philosophy of “One ingredient. One Apiary. One delicious honey.” This philosophy established the style and tone of the brand system and resulting package and website designs.

Project Team

Mark Doherty, Creative Director
Michael Dibblee, Production Director
Jon Hawkes, Website Development
Shannon Young, Copywriter