Located on the Naramata Bench in British Columbia’s Okanagan wine country, Elephant Island Orchard Wines produces a range of playful and well-crafted wines of character. Massif Creative worked with Elephant Island to design, develop and implement the brand identity and packaging for this award-winning winery.
The brand is rooted in the playful history of this family-owned winery and the rich colours of fruit from the Okanagan Valley. Massif developed and applied the brand onto a system of labels for the winery’s wide range of varietals. From traditional vintages and sparkling whites, to full bodied dessert wines and fortified reds, the packaging reflects the elephant-sized flavours contained within these elegant bottles.
Mark Doherty, Creative Director and Designer
Michael Dibblee, Designer