The Vancouver International Wine Festival, a major North American wine event that attracts over 18,000 attendees, showcases exceptional international wineries. The 2025 festival design, inspired by the West Coast U.S. Wines theme, used Americana aesthetics to promote public programming, hospitality, and trade events, as well as a Gala supporting the Arts.
Massif Creative developed a cohesive design system applied across print materials, trade show graphics, and animated assets for social media and digital placements.
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Industry
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Project Team
Mike Dibblee, Creative Director
Sarah Krzyzek, Art Director
Alex Fraser, Motion Graphics