The Vancouver International Wine Festival, a major North American wine event attracting over 18,000 attendees, showcases exceptional international wineries. The 2025 festival design, inspired by the West Coast U.S. Wines theme, used Americana aesthetics to promote public, hospitality, and trade events, as well as a Gala supporting the Arts.
Massif Creative developed a design system that was applied to print materials, trade show graphics, and brought to life through animations for social media and digital placements.
Client
Industry
Service
Project Team
Mike Dibblee, Creative Director
Sarah Krzyzek, Art Director
Alex Fraser, Motion Graphics